Year
2025
Client
Category
Portfolio
Product Duration
3 - 4 Weeks
The café lacked a distinct identity and visual consistency. With no clear branding or communication style, it struggled to stand out or create a memorable experience for its audience.
A warm, inviting, and youthful brand direction was established—focused on creating a relatable and experience-driven identity. The goal was to make the café feel more like a vibe than just a place.
Developed a bold and engaging identity system including logo, color palette, typography, and content direction—designed to create a strong and consistent presence across social platforms.
The café now feels more engaging, recognizable, and experience-driven—creating a stronger connection with its audience and standing out in a crowded market.
